Uptown Yardie - Rise Up Style
"Out of many we are one, with a common spirit to create beautiful products - yard style” Natasha and Rohan Clarke, UptownYardie Uptown Yardie the British born, Jamaican influenced heritage brand are a fashion and lifestyle label to watch. They have created a real buzz in recent years and are re-defining global fashion with their original take on Jamaican style and their ability to deliver high quality shoes, clothing and accessories with an extremely original flair.  Maad Collection from £40, shoes £200  It's instantly obvious Uptown Yardie are a brand wholly dedicated to timeless style over fashion and quality over quantity. And in a world of depleting resources and environmental issues, we all need to consider durability and sustainability in our purchase choices..... Less is often more. The timelessness and quality of Uptown Yardie offer the perfect way forward on sustainable, orignial style. Uptown Yardie effortlessly manage to offer their customers the perfect balance between classic chic with a distinctly, funky edge and a look that instantly harks back to the days of super sharp dressing, ska, reggae and the whole Jamaican rude boy and gyal legacy. What we love about them is that through their diverse collections they have something for everyone from street wear to bespoke luxury. We love their passion for functionality and style. Try a pair of their shoes and you will feel you are walking on another level - they really are that comfortable and you know they are going to mould to your feet with ease.  Marcus Classics with Pink Kiltie For Natasha and Rohan, the husband and wife team behind the brand, it's all about taking the Yardie style uptown and putting it firmly on the fashion map. By "uptown" they simply mean to give the style the quality, vision and structure to grow that it deserves. Inspired by a Bob Marley quotation “me ah bring downtown uptown” essentially meaning that the richness of downtown culture can be brought uptown to make an impact, create appreciation and to regenerate the lives of those who live it and make it. Uptown Yardie are also about reclaiming the the word "Yardie" from a negative association to a positive one. its about taking the word away from the gangsta association and stereotypes around Jamaican migration, to the true meaning of the word “yard” which to a Jamaican means home “nowhere nah better dan yard” - nowhere is better than home. With this philosophy as their vision, Natasha and Rowan are now working on putting down the roots for a new Jamaican branch to their fashion brand that is uncompromising on locating its production in Jamaica - creating both authenticity and employment. Their new Jamaica shoe line will be launched soon! |  Uptown Yardie currently offer both a bespoke (Black Label) and limited edition shoe ranges and their Jamaica collection comprising of casual wear and accessories. Uptown Yardie: Bespoke and Limited Edition Shoes We love Uptown Yardie's luxury shoe range. You really are getting old skool perfection and quality. Once past the initial investment (from £200 upwards for the Madd collection ranging to £1000 for a pair of completely bespoke shoes you will have stand out shoes that go the test of time and pack a punch. Collections are based around Madd, Kaya, Marcus Classic and Two Tone, Yardie Girl and Bespoke.  All the luxe range of shoes are made in Northampton, home to British shoemaking and are hand finished and cut. Here Rowan's extensive shoe-making and design experience comes into play and UY use a traditional British factory with a long history for producing luxury and high quality shoes.  By buying into such unique shoes, something seems so reminiscent of the determination of Jamaicans to re-define and individualise their style. There's a joyous vibrancy and individuality to these shoes. Something of the rebel against mass consumer culture. The quest to say we got style and we're re-working the classic quality with a twist. It's a bit like sound system culture. Get the best, play it and spin that version on it. There's real scope to get creative too with the addition of their highly original Kilties which range from Metallics to plains and from camo print to Afrikan batik. In an instant you can transform your classic Marcus or .... into a new shoe.  Uptown Yardie Jamaica - Bringing it home This collection currently starts at £5 for a stunning Afro Comb and rises to include T-shirts for £30 and a hoodie for £110 that we're desperate to purchase. @uptownyardie |
Uptown Yardie - Rise Up Style
"Out of many we are one, with a common spirit to create beautiful products - yard style” Natasha and Rohan Clarke, UptownYardie
Uptown Yardie the British born, Jamaican influenced heritage brand are a fashion and lifestyle label to watch. They have created a real buzz in recent years and are re-defining global fashion with their original take on Jamaican style and their ability to deliver high quality shoes, clothing and accessories with an extremely original flair.
Maad Collection from £40, shoes £200
It's instantly obvious Uptown Yardie are a brand wholly dedicated to timeless style over fashion and quality over quantity. And in a world of depleting resources and environmental issues, we all need to consider durability and sustainability in our purchase choices..... Less is often more. The timelessness and quality of Uptown Yardie offer the perfect way forward on sustainable, orignial style.
Uptown Yardie effortlessly manage to offer their customers the perfect balance between classic chic with a distinctly, funky edge and a look that instantly harks back to the days of super sharp dressing, ska, reggae and the whole Jamaican rude boy and gyal legacy. What we love about them is that through their diverse collections they have something for everyone from street wear to bespoke luxury. We love their passion for functionality and style. Try a pair of their shoes and you will feel you are walking on another level - they really are that comfortable and you know they are going to mould to your feet with ease.
Marcus Classics with Pink Kiltie
For Natasha and Rohan, the husband and wife team behind the brand, it's all about taking the Yardie style uptown and putting it firmly on the fashion map. By "uptown" they simply mean to give the style the quality, vision and structure to grow that it deserves. Inspired by a Bob Marley quotation “me ah bring downtown uptown” essentially meaning that the richness of downtown culture can be brought uptown to make an impact, create appreciation and to regenerate the lives of those who live it and make it.
With this philosophy as their vision, Natasha and Rowan are now working on putting down the roots for a new Jamaican branch to their fashion brand that is uncompromising on locating its production in Jamaica - creating both authenticity and employment. Their new Jamaica shoe line will be launched soon!
Uptown Yardie currently offer both a bespoke (Black Label) and limited edition shoe ranges and their Jamaica collection comprising of casual wear and accessories.
Uptown Yardie: Bespoke and Limited Edition Shoes
We love Uptown Yardie's luxury shoe range. You really are getting old skool perfection and quality. Once past the initial investment (from £200 upwards for the Madd collection ranging to £1000 for a pair of completely bespoke shoes you will have stand out shoes that go the test of time and pack a punch. Collections are based around Madd, Kaya, Marcus Classic and Two Tone, Yardie Girl and Bespoke.
All the luxe range of shoes are made in Northampton, home to British shoemaking and are hand finished and cut. Here Rowan's extensive shoe-making and design experience comes into play and UY use a traditional British factory with a long history for producing luxury and high quality shoes.
By buying into such unique shoes, something seems so reminiscent of the determination of Jamaicans to re-define and individualise their style. There's a joyous vibrancy and individuality to these shoes. Something of the rebel against mass consumer culture. The quest to say we got style and we're re-working the classic quality with a twist. It's a bit like sound system culture. Get the best, play it and spin that version on it.
There's real scope to get creative too with the addition of their highly original Kilties which range from Metallics to plains and from camo print to Afrikan batik. In an instant you can transform your classic Marcus or .... into a new shoe.
Uptown Yardie Jamaica - Bringing it home
This collection currently starts at £5 for a stunning Afro Comb and rises to include T-shirts for £30 and a hoodie for £110 that we're desperate to purchase.
@uptownyardie
